Major feature release! New AI bot tracking (Matomo 5.7+), server-side tracking, WooCommerce ecommerce, site search tracking, automatic annotations, and privacy settings. Includes security improvements and WordPress coding standards compliance. Recommended for all users.<\/p>","2.1.0":"
New User ID tracking and Heartbeat Timer features. Improved settings interface.<\/p>","2.0.0":"
Complete redesign with modern React interface. New dashboard widget and post analytics.<\/p>"},"ratings":{"1":0,"2":0,"3":0,"4":0,"5":1},"assets_icons":{"icon-128x128.png":{"filename":"icon-128x128.png","revision":3461953,"resolution":"128x128","location":"assets","locale":""},"icon-256x256.png":{"filename":"icon-256x256.png","revision":3461953,"resolution":"256x256","location":"assets","locale":""},"icon.svg":{"filename":"icon.svg","revision":3461953,"resolution":false,"location":"assets","locale":false}},"assets_banners":{"banner-1544x500.png":{"filename":"banner-1544x500.png","revision":2913473,"resolution":"1544x500","location":"assets","locale":""},"banner-772x250.png":{"filename":"banner-772x250.png","revision":2913471,"resolution":"772x250","location":"assets","locale":""}},"assets_blueprints":{},"all_blocks":[],"tagged_versions":["1.0.0","1.0.1","1.0.2","1.1.0","1.1.1","2.0.0","2.0.1","2.1.0","2.2.0"],"block_files":[],"assets_screenshots":{"screenshot-1.png":{"filename":"screenshot-1.png","revision":3402115,"resolution":"1","location":"assets","locale":""},"screenshot-2.png":{"filename":"screenshot-2.png","revision":3402115,"resolution":"2","location":"assets","locale":""},"screenshot-3.png":{"filename":"screenshot-3.png","revision":3402115,"resolution":"3","location":"assets","locale":""},"screenshot-4.png":{"filename":"screenshot-4.png","revision":3402115,"resolution":"4","location":"assets","locale":""},"screenshot-5.png":{"filename":"screenshot-5.png","revision":3402115,"resolution":"5","location":"assets","locale":""}},"screenshots":{"1":"Dashboard","2":"Settings - General","3":"Settings - Tracking","4":"Settings - Dashboard","5":"Settings - Privacy"},"jetpack_post_was_ever_published":false},"plugin_section":[],"plugin_tags":[232,429,282,151654,550],"plugin_category":[36],"plugin_contributors":[220520],"plugin_business_model":[],"class_list":["post-173603","plugin","type-plugin","status-publish","hentry","plugin_tags-analytics","plugin_tags-connect","plugin_tags-ecommerce","plugin_tags-matomo","plugin_tags-tracking","plugin_category-analytics","plugin_contributors-openmost","plugin_committers-openmost"],"banners":{"banner":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/banner-772x250.png?rev=2913471","banner_2x":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/banner-1544x500.png?rev=2913473","banner_rtl":false,"banner_2x_rtl":false},"icons":{"svg":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/icon.svg?rev=3461953","icon":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/icon.svg?rev=3461953","icon_2x":false,"generated":false},"screenshots":[{"src":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/screenshot-1.png?rev=3402115","caption":"Dashboard"},{"src":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/screenshot-2.png?rev=3402115","caption":"Settings - General"},{"src":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/screenshot-3.png?rev=3402115","caption":"Settings - Tracking"},{"src":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/screenshot-4.png?rev=3402115","caption":"Settings - Dashboard"},{"src":"https:\/\/ps.w.org\/openmost-site-kit\/assets\/screenshot-5.png?rev=3402115","caption":"Settings - Privacy"}],"raw_content":"\n
Matomo Site Kit<\/strong> is the ultimate WordPress plugin for integrating Matomo Analytics<\/a> - the leading open-source, privacy-focused alternative to Google Analytics.<\/p>\n\n Whether you use Matomo Cloud or self-hosted Matomo On-Premise, this plugin provides everything you need for comprehensive website analytics while respecting your visitors' privacy.<\/p>\n\n Choose the tracking method that best fits your needs:<\/p>\n\n Classic JavaScript Tracking<\/strong> - Traditional Matomo tracking with full feature support using Matomo Tag Manager (MTM)<\/strong> - Advanced tag management with dataLayer integration. Perfect for marketing teams who need flexible trigger and variable management.<\/p><\/li>\n Server-Side PHP Tracking<\/strong> - Privacy-friendly tracking that works even when JavaScript is disabled or blocked. Ideal for GDPR-focused websites and bypassing ad blockers.<\/p><\/li>\n<\/ul>\n\n Analytics Dashboard<\/strong>\n* Real-time analytics overview in WordPress admin\n* Visits, page views, bounce rate, and session duration\n* WordPress Dashboard widget for quick stats\n* Per-post and per-page analytics metabox<\/p>\n\n WooCommerce Ecommerce Tracking<\/strong>\n* Product view tracking with SKU, name, price, and categories\n* Category page view tracking\n* Add to cart and remove from cart events\n* Cart update tracking\n* Complete order tracking with revenue, tax, and shipping\n* Works with all three tracking methods<\/p>\n\n Site Search Tracking<\/strong>\n* Automatic WordPress search tracking\n* Search keyword capture\n* Category filter detection\n* Search result count\n* Zero configuration required<\/p>\n\n Automatic Annotations<\/strong>\n* Create Matomo annotations when content is published\n* Select which post types trigger annotations\n* Customizable format with variables: {post_type}, {title}, {url}, {author}\n* Live preview in settings<\/p>\n\n Privacy & GDPR Compliance<\/strong>\n* Consent mode options (requireConsent, requireCookieConsent)\n* Privacy opt-out shortcode [matomo_opt_out]\n* Server-side tracking for cookieless analytics\n* Exclude tracking by user role\n* Compatible with cookie consent plugins<\/p>\n\n Advanced Features<\/strong>\n* User ID tracking with SHA256 hashed email\n* Heartbeat Timer for accurate time-on-page measurement\n* DataLayer integration for Tag Manager\n* AI Bot Tracking - Track visits from AI assistants (ChatGPT, Perplexity, Claude, etc.) separately in Matomo (requires Matomo 5.7+)\n* Bot detection and filtering\n* Noscript fallback for JavaScript-disabled browsers\n* DNS prefetch and script preloading for performance\n* Matomo Cloud and On-Premise support<\/p>\n\n This plugin works seamlessly with both:<\/p>\n\n Required for all tracking methods:<\/strong>\n* Matomo Host URL (e.g., https:\/\/analytics.example.com or https:\/\/yoursite.matomo.cloud)\n* Site ID (found in Matomo under Administration > Websites)<\/p>\n\n Additional requirements by tracking method:<\/strong><\/p>\n\n For Dashboard & Annotations:<\/strong>\n* Auth Token (API key from Matomo under Administration > Personal > Security)<\/p>\n\n\n Yes, Matomo Site Kit is 100% free and open source. You can use it with either Matomo Cloud (paid hosting) or self-hosted Matomo On-Premise (free).<\/p><\/dd>\n Yes, Matomo is designed for privacy and can be configured for full GDPR compliance. With consent mode enabled, no tracking occurs until the visitor gives consent. Server-side tracking can even work without cookies.<\/p><\/dd>\n Matomo is a privacy-focused alternative where you own 100% of your data. Unlike Google Analytics, Matomo doesn't sample data, doesn't share data with third parties, and can be self-hosted for complete control.<\/p><\/dd>\n Yes, Matomo Site Kit is an all-in-one solution. Remove any existing Matomo code from your theme or other plugins to avoid duplicate tracking.<\/p><\/dd>\n Yes, you can combine Server-Side PHP with either Classic JS or Tag Manager. Server-side handles the initial page view reliably, while client-side handles interactive events like clicks and form submissions.<\/p><\/dd>\n Yes, each tracking method has its own WooCommerce ecommerce toggle. Enable the one that matches your active tracking method for complete ecommerce analytics.<\/p><\/dd>\n When a visitor searches your site, the plugin automatically tracks the search keyword, any category filters applied, and the number of results found. No configuration needed - it works out of the box with WordPress search.<\/p><\/dd>\n Annotations are notes in Matomo that mark specific dates. This plugin can automatically create annotations when you publish content, helping you correlate traffic changes with content releases.<\/p><\/dd>\n The default format is: Available variables:\n* {post_type} - Post type label (e.g., \"Post\", \"Page\", \"Product\")\n* {title} - The post title\n* {url} - The permalink URL\n* {author} - The author's display name<\/p><\/dd>\n No, the plugin is optimized for performance with DNS prefetch, script preloading, and async loading. Server-side tracking has zero impact on front-end performance.<\/p><\/dd>\n Yes, Matomo Site Kit works with all major caching plugins including WP Rocket, W3 Total Cache, WP Super Cache, and LiteSpeed Cache.<\/p><\/dd>\n Yes, the plugin works with all page builders including Elementor, Divi, Beaver Builder, WPBakery, and Gutenberg.<\/p><\/dd>\n Add the shortcode Shortcode options:\n* Yes, go to Settings and select which user roles to exclude. Common choices are Administrator and Editor to avoid skewing analytics with your own visits.<\/p><\/dd>\n Enable \"User ID Tracking\" in the settings. The plugin will track logged-in users using a SHA256 hash of their email address, allowing you to see user journeys across devices while maintaining privacy.<\/p><\/dd>\n Heartbeat Timer sends periodic signals to Matomo while the page is open, providing more accurate \"time on page\" measurements. Without it, the time spent on the last page of a session cannot be measured.<\/p><\/dd>\n Yes, server-side tracking works with both Matomo Cloud and On-Premise installations. You'll need your Auth Token for it to work.<\/p><\/dd>\n Make sure you've enabled the ecommerce tracking option for your active tracking method. Each method (Classic, Tag Manager, Server-Side) has its own toggle.<\/p><\/dd>\n AI Bot Tracking allows you to track visits from AI assistants like ChatGPT, Perplexity, Claude, and Gemini separately in Matomo. Instead of discarding these visits, Matomo 5.7+ can record them in a dedicated bot tracking report. Enable this feature in Settings to see how AI agents interact with your content.<\/p><\/dd>\n The plugin detects user-triggered AI assistants including ChatGPT-User, GPTBot, PerplexityBot, ClaudeBot, Claude-Web, Google-Extended, Gemini, Meta-ExternalAgent, AmazonBot, AppleBot-Extended, OAI-SearchBot, and others. The list is regularly updated.<\/p><\/dd>\n While technically possible, we recommend using only Matomo Site Kit for analytics to avoid conflicts and duplicate tracking.<\/p><\/dd>\n For support, please visit our GitHub repository<\/a> or contact us through openmost.io<\/a>.<\/p><\/dd>\nWhy Choose Matomo Site Kit?<\/h4>\n\n
\n
Three Powerful Tracking Methods<\/h4>\n\n
\n
_paq.push()<\/code>. Best for most websites.<\/p><\/li>\nComplete Feature List<\/h4>\n\n
Perfect For<\/h4>\n\n
\n
Matomo Cloud vs On-Premise<\/h4>\n\n
\n
Automatic Installation<\/h4>\n\n
\n
Manual Installation<\/h4>\n\n
\n
Configuration<\/h4>\n\n
\n
\n
Is Matomo Site Kit free?<\/h3><\/dt>\n
Is Matomo GDPR compliant?<\/h3><\/dt>\n
How is Matomo different from Google Analytics?<\/h3><\/dt>\n
Should I remove existing Matomo tracking code?<\/h3><\/dt>\n
Which tracking method should I use?<\/h3><\/dt>\n
\n
Can I use multiple tracking methods together?<\/h3><\/dt>\n
Does WooCommerce tracking work with all methods?<\/h3><\/dt>\n
How does Site Search tracking work?<\/h3><\/dt>\n
What is the annotation feature?<\/h3><\/dt>\n
What format should I use for annotations?<\/h3><\/dt>\n
New {post_type} published: \"{title}\"<\/code><\/p>\n\nWill this slow down my website?<\/h3><\/dt>\n
Does it work with caching plugins?<\/h3><\/dt>\n
Does it work with page builders?<\/h3><\/dt>\n
How do I add the opt-out feature for GDPR?<\/h3><\/dt>\n
[matomo_opt_out]<\/code> to any page or post. This displays a Matomo opt-out form allowing visitors to opt out of tracking.<\/p>\n\n[matomo_opt_out language=\"en\"]<\/code> - Set language\n* [matomo_opt_out show_intro=\"0\"]<\/code> - Hide introduction text\n* [matomo_opt_out background_color=\"ffffff\"]<\/code> - Custom background\n* [matomo_opt_out font_color=\"000000\"]<\/code> - Custom text color<\/p><\/dd>\nCan I exclude certain users from tracking?<\/h3><\/dt>\n
How do I track logged-in users?<\/h3><\/dt>\n
What is Heartbeat Timer?<\/h3><\/dt>\n
Does server-side tracking work with Matomo Cloud?<\/h3><\/dt>\n
Why aren't my WooCommerce orders being tracked?<\/h3><\/dt>\n
What is AI Bot Tracking?<\/h3><\/dt>\n
Which AI bots are detected?<\/h3><\/dt>\n
Can I use this with other analytics plugins?<\/h3><\/dt>\n
How do I get support?<\/h3><\/dt>\n
How can I contribute?<\/h3><\/dt>\n